carnival at warehouse30

Location: Warehouse 30, Bangkok
Size: 280 m2
Design team: Pitupong Chaowakul & Gunn Lasavanich

Carnival is a well-known multi-brand streetwear and sneaker boutique in Thailand, particularly among sneaker enthusiasts. The stores offer a wide range of sneakers and streetwear from brands such as Nike, Adidas, Vans and exclusive limited edition items. It is also known for its active collaboration with other products. Since it started in 2010, the brand has expanded to multiple popular locations in Bangkok like Siamsquare, Central world. 

In 2020, they want to set foot on a larger space where they have more flexibility to showcase their products and collaboration DNA. They chose a location at Warehouse30, an old warehouse turned into a hip retail community. The shop has 4 components; a large sneaker display, Carnival OG display, Multi Brand space and a T-shirt kiosk.  

The design of the store is to patch multiple narratives that are alien to each other together; a giant industrial structure, an abstract house, a newsstand and a comet. More aliens, like motorbikes, photobooth  will come in the near future from Carnival’s collab nature. In a way designing Carnival is like creating a playground with an edgy attitude.